‘Jeweler’s Workshop’ focusing on service
by Charles Warner Editor
UNION — Master Goldsmith Jesse D. Cox says that his “Jeweler’s Workshop” will be different from other jewelry stores in that its main focus will be providing the services its customers need rather than selling them new merchandise.
“Our major thrust is service,” Cox said Thursday afternoon. “The average jewelry store is heavy on merchandise sales. We’re pretty much full service.”
Cox, who has been a goldsmith for the past 45 years, and his wife, Daiko, opened Jeweler’s Workshop on Aug. 8. The store, which is located at 436 N. Duncan Bypass, Union, had its grand opening Thursday afternoon.
The services provided by the workshop include jewelry repair, stone setting, prong work, ring sizing, pearl re-stringing, custom design, installation of watch batteries, and free cleaning and inspections. Cox said the services he’s providing the Union community through the workshop are the same he provided to the many jewelry stores he worked for during his career.
“I went around servicing other jewelry stores that didn’t have a jeweler,” Cox said. “I’m kind of the go to guy for repairs.”
Cox said that as a master goldsmith he can “pretty much do anything in the industry. I work with everything from gold plated jewelry to platinum. My specialty is stone setting. I also do a lot of custom design and recreations where we take something apart and make it into something different.”
One of the services that has proved especially popular is prong work. Cox said the prongs which hold the stones on a ring can wear down over time and he builds them back up.
While service is the main focus of the workshop, Cox said it does have some jewelry and watches for sale. He said the workshop also sells antiques including antique clocks.
Thursday’s grand opening also featured a ribbon-cutting ceremony. Among those participating in the ceremony was Union County Chamber of Commerce Executive Director Torance Inman.
“We are real pleased that Mr. Cox decided to establish a small business here in Union,” Inman said. “He not only provides good quality jewelry repair and sales, but is also providing some very high quality expertise, satisfying a need in Union.”
Jeweler’s Workshop is open Monday-Friday from 10 a.m.-5 p.m. For more information about the workshop and its services call 864-466-8397.
Editor Charles Warner can be reached at 864-427-1234, ext. 14, or by email at email@example.com.
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